How to set and communicate team goals to achieve better results
If you’ve worked in any large organization, you’ve probably been encouraged to write S.M.A.R.T. goals. This easy-to-remember acronym was originally introduced in a 1981 issue of Management Review by authors George Doran, Arthur Miller, and James Cunningham. If one of their goals was to develop a memorable model that would stick in management practice, then they’ve been extremely successful. In fact, when I speak to groups and ask, “Has anyone heard of ‘SMART’ goals?”, almost every hand in the room goes up. However, despite its memorability and simplicity, the SMART goal approach by design has limitations. As suggested in the authors’ original article title – “There’s a SMART Way to Write Management Goals and Objectives” – the focus of the model is on the structure