Day: March 10, 2024

Organizational purpose - nurse comforting a patient in her home

How leaning into “why” helps staff better embrace and support team goals

This article is the third in a series unpacking the S.M.A.R.T. goals model, in which we adapt the acronym to focus on achieving better outcomes, not just writing better goals. This article dives into redefining the ‘M’ from “measurable” to “meaningful”, emphasizing the “why” and higher organizational purpose behind our goals. “Please help me connect the dots!” In our work with frontline health care staff, this plea is one of the most common ones we hear. With new protocols, payer requirements, and regulations shifting constantly, staff understandably struggle to make sense of all of these changes. That’s why setting goals is just step one. Linking them to organizational purpose and exploring them in ways that are meaningful to your team is essential to have a

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